This retractable Identification badge reel/ holder is crafted from an image that I covered with high quality glass, and surrounded the image with glaze. This would make a great gift for a co-worker, loved one, friend, nurse, just about anyone who has to wear a name badge to work. The reel pulls out to approximately 24 inches long. I take alot of pride in the quality of my work. Please feel free to convo me with any questions.